ICEC 2026 — 27th International Conference on Electronic Commerce
Seoul, South Korea, May 27-29, 2026
- Theme: Charting the Future of AX Ecosystems and AI-Driven E-Commerce
- Venue: Science and Technology Convention Center, Seoul, Korea
- Date: May 27-29, 2026
We cordially invite submissions to the 27th International Conference on Electronic Commerce (ICEC 2026), to be held at Science and Technology Convention Center, Seoul, Korea, from May 27 to 29, 2026, in collaboration with the Korea Society of IT Services (KITS) and the Korea Intelligent Information Systems Society (KIISS).
Since its inception in 1998, ICEC has earned global recognition as a premier venue for exploring the intersection of information technology and management in electronic commerce. Past conferences have been held in diverse locations including China, South Korea, Austria, the United States, the Netherlands, Singapore, and the United Kingdom.
The theme of ICEC 2026 is “Charting the Future of AX Ecosystems and AI-Driven E-Commerce”. We welcome original research papers offering novel insights into the theory, design, development, evaluation, and application of electronic commerce systems. Submissions may include completed research papers as well as research-in-progress papers (extended abstracts) that present promising early-stage ideas.
Suggested Topics
Including but not limited to:
- AI-Enabled Customer Experience: Integration of AI tools to enhance engagement and personalize the shopping journey.
- AI-Driven Supply Chain Optimization: Use of advanced algorithms and machine learning to improve inventory control, demand forecasting, and logistics efficiency.
- Ethical Challenges in AI Commerce: Data privacy, algorithmic bias, transparency, trust, security, and impact of AI on employment.
- AI-Powered Marketing Strategies: Applications of AI for hyper-personalized advertising and real-time customer insights.
- Future Prospects of AI in E-Commerce: Emerging trends, opportunities, and risks associated with NLP, computer vision, and predictive analytics.
- AX (AI Transformation) in E-Commerce: AI as a transformative force redefining the e-commerce value chain.
Paper Submission Guidelines
- Submitted papers must contain original work not previously published, or currently under review elsewhere.
- Submissions via EasyChair: https://easychair.org/conferences?conf=icec2026
- All papers must be in English. Full paper: max 8 pages. Short paper: max 3 pages.
Important Dates
- Paper Submission Deadline: February 28, 2026
- Conference Dates: May 27-29, 2026
- Venue: Science and Technology Convention Center — 7-22 Tehran-ro Gangnam-gu, Seoul, 06130, South Korea
Conference Organizing Institutions
- International Center for Electronic Commerce (ICEC) — icec.net
- Korea Society of IT Services (KITS) — itservice.or.kr
- Korea Intelligent Information Systems Society (KIISS) — kiiss.or.kr
Conference Leadership
Honorary Chair
- Jae Kyu Lee — Xi’an Jiaotong University, Professor Emeritus at KAIST
Conference Chairs
- Gyoo Gun Lim — Hanyang University
- Sungbum Park — Hoseo University
- Hyung Yong Lee — Hansung University
- Patrick Chau — Beijing Normal – Hong Kong Baptist University
Program Chairs
- Sung Byung Yang — Kyunghee University
- Kai Li — Nankai University
- Jee Hae Lim — University of Hawaii, Manoa
- Sunghan Ryu — University of Nottingham, Ningbo
Organizing Chairs
- Seonyoung Shim — Sungshin Women’s University
- Jaewon Choi — Soon Chun Hyang University
- Xiaosong Wu — Beijing Normal University
- Young Hoon Chang — University of Nottingham, Ningbo
Local Organizing Chairs
- Dongyeon Kim — Hanyang University
- Jian Mou — Pusan National University
Special Issue Chairs
- Jee Hae Lim — University of Hawaii, Manoa
- Taeho Hong — Pusan National University
- Chulmo Koo — Kyunghee University
Program Committee
- Alex Zarifis, University of Southampton
- Amanda Chu, The Education University of Hong Kong
- Anik Mukherjee, Indian Institute of Management Calcutta
- Baojun Gao, Wuhan University
- Byunghwa Park, Kean University
- Caiyan Gong, Harbin Engineering University
- Chao Fang, Xi’an Jiaotong University
- Chaocheng He, Wuhan University
- Chul Ho Lee, KAIST
- Chulmo Koo, Kyung Hee University
- Chulyoung Yang, Kiwoong Company
- Daegon Cho, Yonsei University
- Dapeng Pan, Beihang University
- Dengsheng Yu, Shandong Yingcai University
- Dohyung Park, Kookmin University
- Dong Yeon Kim, Hanyang University
- Donghyuk Shin, KAIST
- Dongwon Lee, Hong Kong University of Science and Technology
- Fanbo Meng, Jiangnan University
- Feng Liu, Shandong University
- Guangsen Si, Zhengzhou University
- Guo Zhiling, Singapore Management University
- Guohou Shan, Northeastern University
- Guoyin Jiang, University of Electronic Science and Technology of China
- Habin Lee, Brunel University
- Haiyang Feng, Tianjin University
- Hansoo Lee, Ritalco Company
- Hao Wang, Central China Normal University
- Hong Joo Lee, Catholic University of Korea
- Hongyi Mao, Guizhou University of Finance and Economics
- Hui Li, Nankai University
- Hyejung Lee, Tokyo University of Science
- Hyeokkoo Eric Kwon, Nanyang Technological University
- HyunChul Ahn, Kookmin University
- Hyung Yong Lee, Hansung University
- HyungSoo Kim, Dong-A University
- In Hyun Kim, 2E Consulting Company
- Jae Kwang Lee, Tech University of Korea
- Jae Won Choi, Soonchunhyang University
- Jae Won Lee, Korea University of Technology and Education
- Jaehyun Park, Tokyo Institute of Technology
- Jason Cohen, University of the Witwatersrand
- Jee Hae Lim, University of Hawaii at Manoa
- Ji Hye Suh, Seoul National University of Science and Technology
- Jian Mou, Pusan National University
- Jiang Wu, Wuhan University
- Jin Beom Kang, Xinapse Company
- Jin Li, Xi’an Jiaotong University
- Jinyoung Min, Chosun University
- Jiyong Park, University of Georgia
- Jongwoo Kim, Hanyang University
- Jongwook Choi, Institut Teknologi Bandung
- Ju Young Kang, Ajou University
- Juhee Kwon, City University of Hong Kong
- Jun Seok Hong, Kyonggi University
- Jung Hun Lee, Yonsei University
- Jung Lee, Hankuk University of Foreign Studies
- Jung Seung Lee, Hoseo University
- Kezhen Wei, Southwestern University of Finance and Economics
- Ki Hwang Nam, Dongguk University
- Kiyoong Sung, BC Card
- Kun Yuan, Hefei University of Technology
- Kunsoo Han, McGill University
- Kwang Sun Choi, BigBang Angels
- Kyung Jin Cha, Hanyang University
- Kyung Sik Shin, Ewha Womans University
- Kyung Young Lee, Dalhousie University
- Le Hoanh Su, Vietnam National University
- Le Wang, Xi’an Jiaotong University
- Li Lin, King Fahd University of Petroleum and Minerals
- Ligang Cui, Chongqing Jiaotong University
- Lin Wang, Huazhong University of Science and Technology
- Ling Zhao, Huazhong University of Science and Technology
- Lou Liguo, Ningbo University of Technology
- Martin Kang, Loyola Marymount University
- Meng Chen, University of Science and Technology of China
- Mengli Yu, Nankai University
- Min-Seok Pang, Temple University
- Miyeon Jung, University of Nevada Las Vegas
- Mun Yong Lee, KAIST
- Mye Sohn, Sungkyunkwan University
- Myunghwan Lee, Chinese University of Hong Kong
- Nam Ho Chung, Kyung Hee University
- Namkyu Kim, Kookmin University
- Nan Yuan, Tianjin University of Finance and Economics
- Oh-Byung Kwon, Kyung Hee University
- One-Ki Lee, Virginia Commonwealth University
- Pan Li, Georgia Institute of Technology
- Paul Yoo, University of Technology Sydney
- Phung Minh Tuan, Ton Duc Thang University
- Quan Xiao, Jiangxi University of Finance and Economics
- Ren Gang, Hefei University of Technology
- Sai Liang, Nankai University
- Sang Yong Lee, Hanyang University
- Sang-Hyeak Yoon, Korea University of Technology and Education
- Sangjae Lee, Sejong University
- Sangmi Chae, Ewha Womans University
- Sangwon Lee, Wonkwang University
- Seungdo Lee, KSTEC
- SeungIk Baek, Hanyang University
- Shaohui Wu, Harbin Institute of Technology
- Shuqing Chen, Harbin Institute of Technology
- Sohyeong Kim, Stanford University
- Sooil Shin, Kennesaw State University
- Spring H. Han, Kyoto University
- Sun Young Shim, Sungshin Women’s University
- Sun Young Oh, Hancom Intelligence
- Sung Bum Park, Hoseo University
- Sung Won Chung, Data Solutions
- Sunghun Chung, Santa Clara University
- Taeksoo Shin, Yonsei University
- Tailai Wu, Huazhong University of Science and Technology
- Thi Tran, Binghamton University
- Tianjian Zhang, California State University Dominguez Hills
- Victoria Yoon, Virginia Commonwealth University
- Wei Zhao, Xi’an Jiaotong University
- Wilson Li, Deakin University
- Woo Jong Shu, Inha University
- Woo Jun Kim, Yonsei University
- Wooje Cho, Seoul National University
- Xiang Gong, Northwestern Polytechnical University
- Xiaochao Wei, Wuhan University of Technology
- Xiaosong Wu, Beijing Normal University
- Xiaoxiao Liu, Xi’an Jiaotong University
- Xin Fu, Xiamen University
- Xing Zhang, Wuhan Textile University
- Xinxin Guo, Jiangsu University
- Xiumei Ma, Sichuan University
- Xusen Cheng, Renmin University of China
- Yang Liu, Xi’an Jiaotong University
- Yang Qian, Hefei University of Technology
- Yezheng Liu, Hefei University of Technology
- Yifan Yu, University of Texas at Austin
- Yongqing Yang, Shandong Technology and Business University
- Yoonseok Son, University of Notre Dame
- You Sub Hwang, Seoul City University
- Younghoon Chang, Beijing Institute of Technology
- Youngki Park, George Washington University
- Youngseok Bang, Yonsei University
- Youngshin Ahn, KTIS
- Yu Dengsheng, Wenzhou University of Technology
- Yuanchun Jiang, Hefei University of Technology
- Yujuan Zheng, Xidian University
- Yun Ho Cho, Kookmin University
- Yun Joo Park, Seoul National University of Science and Technology
- Zhao Cai, University of Nottingham Ningbo China
- Zhaohua Deng, Huazhong University of Science and Technology
- Zhaojin Li, Xi’an Jiaotong University
- Zhongtao Hu, Hebei University of Technology
- Ziqiong Zhang, Harbin Institute of Technology
- Zoonky Lee, Yonsei University
ICEC Steering Committee
- Jae Kyu Lee (Founder, ICEC Center & Conference)
- Gyoo Gun Lim (President, ICEC Center)
- Shan Liu (Conference Chair, ICEC 2023 at Xi’an; Director, ICEC Center China)
- Patrick Chau (Forthcoming Conference Chair, ICEC2028)
- Han Zhang (Editor-in-Chief Information and Management; Hong Kong Baptist University; Georgia Institute of Technology; Founder of CSWIM)
- Victoria Yoon (Editor-in-Chief, Decision Support Systems, Virginia Commonwealth University)
- Ju Yong Kang (Conference Chair, ICEC 2023/2024 in Korea; Professor and Dean of Ajou University)
- Suhn Beom Kwon (Director of ICEC Center; Professor, Kookmin University)
- Kyoung Jun Lee (Former President, ICEC Center; Professor, Kyung Hee University)
- Dan J. Kim (Professor, University of North Texas, Dallas, USA)
- Qi Li (Conference Chair, ICEC 2005 and ICEC 2019; Professor, Xi’an Jiaotong University)
- Zhangxi Lin (Program Chairs, ICEC; Professor, Texas Tech University, USA)
- Robert Kauffman (Former Editor-in-Chief, ECRA; Professor, Copenhagen Business School)
- Norman Sadeh (Conference Chair, ICEC 2003; Professor, Carnegie Mellon University)
- Sung Byung Yang (Program Chair, ICEC 2016 and 2025; Professor, Kyung Hee University)
ICEC Special Issue Coordinators
- Taeho Hong (Coordinating Chair; Pusan National University)
- Mou Jian (Pusan National University)
- Dan J. Kim (University of North Texas)
- Jee Hae Lim (University of Hawaii, Manoa)
Conference Secretariat
- Jae Ik Ahn — ICEC Center (contact@icec.net)
- Chung Hwan Oh — KITS (office@itservice.or.kr)
- Jae Jun Lee — KIISS (office@kiiss.or.kr)
Publication Policy
All submitted papers will undergo a double-blind peer review. Accepted papers must be presented at the conference and will be eligible for best paper awards. Selected papers will be invited to special issues of partnering journals.
ICEC does not claim copyright for accepted papers published in its proceedings, thereby allowing authors to submit revised versions to journals without conflict.